DERMATOLOGICAL STUDY
The clinical study was conducted to evaluate the effect of the PURE shower filter on skin symptoms related to reactive dermatoses: eczema, hives, irritations, itching, redness, skin dryness.
The product claims to reduce the number of irritants present in tap water (chlorine, heavy metals, impurities) thanks to its multi-layer filtration system.
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Less tangled curly hair
Less acne
Fewer psoriasis flare-ups
Collapsible content
THE BRUSH THAT REVOLUTIONIZES YOUR HAIR ROUTINE
THE BRUSH THAT REVOLUTIONIZES YOUR HAIR ROUTINE
Thanks to its ingenious system, simply turn the handle for the bristles to spread apart and instantly release accumulated hair. No more brushes that are impossible to clean!
SKIN & HAIR
SKIN & HAIR
The water you use every day contains much more than what you see.
Chlorine, heavy metals, residues... so many invisible elements that attack your skin and damage your hair.
Result ?
- Dry and uncomfortable skin
- Dull, brittle, discolored hair
- Irritations, redness, unpleasant sensations
PURE changes everything. By filtering water from its source, your shower becomes a treatment.
With PURE:
- Your skin regains its natural balance
- Your hair gains softness and vitality
- Your well-being is felt, day after day
BEST IN CLASS
BEST IN CLASS
At PURE, we didn't just settle for a good filter.
We wanted the best for your skin, your hair, your well-being.
Our exclusive formula – made with American KDF-55 and pure calcium sulfite – deeply removes the impurities that attack your body every day.
🔹 The water remains powerful, the pressure remains perfect
🔹 The results are visible, the tests are concrete
🔹 Your shower finally becomes a real treatment
It's not just a filter. It's the first invisible beauty step .
TECHNICAL SPECIFICATIONS
TECHNICAL SPECIFICATIONS
💪 Optimal pressure : designed to boost pressure, without crushing it
🔩 Strong and stylish : Made of high-strength ABS, durable and long-lasting
🧈 Soft to the touch : ultra-soft front, like velvet on the skin
🔧 Universal compatibility : fits all standard showers in Europe
🌱 Eco-friendly : complies with flow standards in California & New York (6.8 L/min)
🕰️ Timeless design : designed to last over 100 years
⚖️ Perfect weight : 800 grams — sturdy, without being heavy
📏 Ideal size : 20 cm in diameter, 13.7 cm long
IN YOUR BOX
IN YOUR BOX
What you'll find in your PURE box:
- Your high-performance PURE filtering head shower
- An exclusive ready-to-use filter1 Sealing tape
- A quick and easy installation manual
❌ What you won't find:
- No unnecessary plastic
- No unnecessary or wasteful packaging
- No non-recyclable material
- No bulky or cumbersome packaging
We designed our packaging with recycled, biodegradable, and environmentally friendly cardboard.
Because taking care of yourself also means taking care of the planet.
PURE "THE INCOMPARABLE"
OVER 130,000 CLEANER SHOWERS
Clinically proven and validated by experts
Because every strand counts: PURE visibly reduces hair loss, it's proven, and above all, you can feel it.

81% of users say they lose less hair since using PURE.
WHY YOU NEED TO REMOVE CHLORINE, LIMESCALE AND OTHER CONTAMINANTS.

– They strip the natural oils from your skin and hair, leaving behind a feeling of dryness, irritation and brittleness.
– They destroy the essential lipids in your hair, making it dull, brittle and prone to split ends.
– They break down the very structure of your hair, attacking the amino acids that give it strength and resistance.
– They alter the natural color of your hair by reacting with melanin.
– They can attack your skin to the point of causing eczema, itching, hives or rashes.
– They accelerate collagen loss, because heavy metals promote the production of free radicals — those invisible enemies of premature aging.
💧 Protect what's most precious to you. Start by purifying your water.
CHOOSE YOUR DISEASE
Frequently Asked Questions
Why does tap water damage your skin?
Why does tap water damage your skin?
Tap water, while safe to drink, often contains chlorine, limescale, heavy metals, and other chemical residues from the pipes. These elements can disrupt the skin's hydrolipidic film, causing dryness, tightness, redness, or itching, especially in sensitive skin.
Why choose our PURE shower head?
Why choose our PURE shower head?
With PURE, every shower becomes a treatment. Its multi-layer filter traps impurities, neutralizes chlorine, and softens the water. The result: soothed, more supple skin that radiates health... naturally. The evening ritual for active women At the end of an intense day, you deserve more than just a shower. You deserve a moment for yourself, just for you. The evening ritual with PURE transforms the shower into a refuge. Thanks to its enveloping jet, gentle pressure, and purifying filter, you release tension, soothe your mind, and give your body what it deserves: softness.
Which filter should you choose depending on your water?
Which filter should you choose depending on your water?
PURE comes with high-performance filters that are suitable for all water types. But depending on your region, regular replacement is essential to maintain all the benefits:Hard water (limescale): change every 2 to 3 monthsChlorinated water (urban area): every 3 monthsSoft or filtered water: every 4 months Our 3-packs of PURE filters cover approximately 1 year of use. And to simplify your routine, we've created great deals to keep your skin protected all year round, without interruption.
How to properly install your PURE shower head?
How to properly install your PURE shower head?
Installing PURE is as simple as it is relaxing. No technical skills are required. In less than 30 seconds, without tools, it fits 95% of standard hoses. Simply: Unscrew your old shower head Screw PURE in place Start the water and immediately enjoy the benefits of filtration A simple action for an immediate transformation of your daily life.
What is the price and delivery time of my order?
What is the price and delivery time of my order?
Orders are typically processed within 1-2 business days. Delivery usually takes 3-7 business days depending on your location.